Balancing Security and UX
Quick background behind this post. I had recently signed up to this app and frequently made use of it for international transactions. The transfer process was quite seamless and delivery time was quite impressive! But the process of getting into the app appeared to be a hurdle. On the one hand, I understand why the app implemented this security measure. …
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Decoding the Data: Why High Uninstall Rates Can be a Good Thing for Your Business
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Kene Eyisi
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April 19, 2023
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Data Insights
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In the world of business, there’s no denying that data is king. From analyzing user behavior to predicting market trends, data can help companies make better decisions and stay ahead of the competition. Typically, a high number of uninstalls is perceived negatively. This is because if users are uninstalling your application, it implies that they are not utilizing it, and …
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5 steps to conduct user research that gets results
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Kene Eyisi
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March 28, 2023
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Data Insights
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As a product designer, user research is essential to creating products that meet both user and business needs. But what does it actually take to conduct user research that gets results? In this blog post, I’ll share my top tips for conducting user research that will help you understand your users’ needs, identify problems, and come up with solutions that …
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